With Mitt Romney on his way to a General Election matchup with Barack Obama, here is the part of his speech that struck me tonight:
“I see an America with a growing middle class, with rising standards of living. I see children even more successful than their parents - some successful even beyond their wildest dreams – and others congratulating them for their achievement, not attacking them for it.
This America is fundamentally fair. We will stop the unfairness of urban children being denied access to the good schools of their choice; we will stop the unfairness of politicians giving taxpayer money to their friends’ businesses; we will stop the unfairness of requiring union workers to contribute to politicians not of their choosing; we will stop the unfairness of government workers getting better pay and benefits than the taxpayers they serve; and we will stop the unfairness of one generation passing larger and larger debts on to the next.”
This is a very smart play and a stroke of genius by the Romney campaign. Essentially, Romney is playing the unfairness card against Obama. The president loves to portray the GOP as unfair as he characterizes the GOP as favoring the rich and privileged over the middle class. But in his rhetoric tonight Romney is not only fighting back against that assertion, he’s going on the offensive by fighting unfairness with unfairness.
Let’s be honest here. While the Obama campaign team has a reputation as a keen and sophisticated operation, they will have their hands full with Romney’s team. His campaign operation is solid from top to bottom.
This is what Romney does best. He’s a GREAT manager of people and strives for a solutions-oriented approach once all the data is collected. He’s like a machine and it rubs off on his campaign team. During the GOP Primary season they proved that they very rarely, if ever get rattled.
They are consistent and tough when they need to be. Just as Newt Gingrich and Rick Santorum, President Obama is about to feel that political pain too…and that will please conservative voters in Romney’s quest to solidify the base.